There are times were Seth Godin sounds like any other marketing 2.0 consultant. And there are times where he’s just brilliant.
From the Wired/TED interview, this is one of the brilliant times:
Wired: You’ve said that a tribe doesn’t have to be encouraged to connect, they want to connect with each other. And that you as the [...]
Feb
9
2009
9
2009
"Do something difficult"
Jun
4
2007
4
2007
Seth Godin: Blow up your Home Page
The general 30,000 foot view from Seth Godin:
The problem with home page thinking is that it’s a crutch. There’s nothing wrong with an index, nothing wrong with a page for newbies, nothing wrong with a place that makes a first impression when you get the chance to control that encounter. But it’s not your ‘home’. [...]